Editorial & Advertising Policy
These rules apply to every site published by Novamor Inc. (list of sites), in English and in Japanese.
1. Editorial policy
- Our goal is to give readers the facts and figures they need to decide for themselves what to buy, sell or choose.
- We do not make claims we cannot back up, and we do not use fear or urgency to push a decision.
- Prices, plans, campaigns and availability in Japan change often. We show when a figure was last checked. Always confirm current terms on the provider's official page before you buy.
- For anything touching money, housing or health, we prefer primary sources: government publications, laws and regulations, and official provider documents.
2. Sources
We mainly rely on the following, and cite them on the page:
- Japanese government statistics and open data (for example, the Ministry of Land, Infrastructure, Transport and Tourism's real estate transaction price data).
- Specifications, prices, ingredient lists and terms published by manufacturers and service providers.
- Publicly visible retail prices and best-seller rankings on Japanese shopping sites such as Rakuten and Amazon Japan.
- Japanese-language customer reviews, summarised and clearly labelled as such.
Where we aggregate or convert public data, we also publish how the numbers were calculated. Figures describe the market, not a guarantee about any individual product, property or service.
3. Advertising disclosure
- Our sites contain affiliate links. If you click a link and then buy a product or sign up for a service, Novamor Inc. may receive a commission from the merchant or advertiser. This does not change the price you pay.
- Pages that contain affiliate links say so near the top of the page. This disclosure is written to satisfy both the U.S. FTC's endorsement guidelines and Japan's rules on undisclosed advertising (the stealth-marketing regulation under the Act against Unjustifiable Premiums and Misleading Representations).
- Whether or how much we are paid never changes the facts, figures or conclusions on a page.
- If an advertiser pays for an article and directs its content, that article is labelled as sponsored.
- Some of our sites take part in the Amazon Associates programme and similar programmes operated by other merchants.
4. Rankings and comparisons
- Rankings and comparison tables are built from criteria stated on the page: published prices, coverage, specifications, track record, and so on.
- Where we assign scores or an order, we explain on the same page what they are based on. If we cannot show the basis, we do not rank — we group options by purpose instead.
5. How our articles are made
We use AI tools to help research, draft and translate. Every article is then checked by Novamor's editorial process in Tokyo: figures are compared against the Japanese source, quotes are matched to the original text, and the page is reviewed before publication. Responsibility for what is published rests with Novamor Inc.
6. Corrections
If you find an error or an outdated figure, please send the page URL through our contact form (English is fine). We verify and correct promptly, and note the correction date on the page.
Publisher
Novamor Inc. (CEO: Aito Kajiwara)
2F-C Shibuya Dogenzaka Tokyu Building, 1-10-8 Dogenzaka, Shibuya-ku, Tokyo 150-0043, Japan
See About Novamor Inc. for details.
Established: October 7, 2026. English version: October 13, 2026.